More routing control
Build rules around the traffic attributes that matter and send clicks to the best path without manual guesswork.
High-speed ad tracking and campaign optimization
Ad tracking built for speed.
Maximize Your ROI.
Metricanic is ad tracking software for media buyers, affiliate marketers, and performance teams. Track clicks, route traffic with precise rules, analyze 100+ reporting dimensions, and automate event-based conversions and conditional postbacks on low-latency infrastructure.
Low-latency redirectsFlexible traffic routing100+ reporting dimensionsEvent-based conversionsConditional postbacks
Platform capabilities for fast, flexible campaign execution
Metricanic gives performance marketers one place to track clicks, route traffic, analyze reports, define event-based conversions, and control conditional postbacks without sacrificing redirect speed.
Flexible traffic routing
Send each click where it has the best chance to convert.
Build rule-based routing inside the rotator and send traffic to different offers, landers, or flows based on geo, device, OS, browser, source, custom parameters, and other click attributes.
Low-latency global redirects
Redirects from 19 ms*.
Serve fast 302 redirects across regions on infrastructure built for performance traffic. Any numeric speed claim must link to public benchmarks and methodology.
Incoming Click
Global Traffic
302
Destination
Offer or Lander
Reporting with 100+ dimensions
See winners, outliers, and wasted spend faster.
Break down traffic and conversions across more than 100 reporting dimensions and attributes, including device, OS, browser, brand, geo, source, and custom parameters.
Custom conversion logic
Treat the right events as real conversion signals.
Mark any tracked event as a conversion and define success rules that fit each funnel instead of forcing every campaign into one rigid conversion model.
Conditional postback routing
Fire postbacks only when the rules say yes.
Send postbacks only when exact conditions are met, such as OS, browser, device type, source, or other click attributes, so downstream systems receive cleaner conversion data.
Why Metricanic
Why performance teams choose Metricanic
Speed that holds at scale
Keep redirects fast on infrastructure designed for high-throughput performance traffic and backed by a public benchmark page.
Cleaner conversion data
Combine deep reporting, custom conversion logic, and conditional postbacks to optimize with better signal quality.
Public proof
Performance you can verify
Publish redirect latency with a visible methodology so claims like “Redirects from 19 ms*” have real context instead of hype. Speed is one layer of fit; Metricanic also gives teams routing control, reporting depth, event logic, and conditional postbacks in the same workflow.
Published run on March 9, 2026. 39 public probes across Europe, North America, South America, Asia, and the Middle East. Results vary by geography, route complexity, DNS, and network conditions. This page documents one published run, not a guarantee for every click.
p50 redirect latency
41 ms
p95 redirect latency
94 ms
p99 redirect latency
162 ms
Min observed
19 ms
Pricing that scales with your team
Choose the Metricanic plan that matches your traffic, workflow, and growth stage. Every public plan keeps the core workflow intact across routing, reporting, event-based conversions, and conditional postbacks.
See pricing detailsStarter
For solo buyers and early-stage teams.
$25/mo
- 200,000 / mo
- Overage at $0.04 / 1k
- 3 custom domains
- 6 months data retention
- Unlimited campaigns
Popular
Pro
High-throughput setup for scaling teams.
$75/mo
- 3M / mo
- Overage at $0.03 / 1k
- 5 custom domains
- 6 months data retention
- Unlimited campaigns
Scale
Large-volume plan with longer retention.
$210/mo
- 10M / mo
- Overage at $0.02 / 1k
- 10 custom domains
- 12 months data retention
- Unlimited campaigns
Frequently Asked Questions
Direct answers for buyers evaluating Metricanic as an ad tracking platform.
What is Metricanic?
Metricanic is a high-speed ad tracking and campaign optimization platform for media buyers, affiliate marketers, and performance teams.
Who is Metricanic built for?
Teams that need reliable click and conversion tracking, fast routing, and clear performance reporting. Whether you're an agency scaling client spend or an affiliate handling high volume, Metricanic provides the clarity to optimize.
Does Metricanic support high traffic volume?
Yes. Metricanic is built for high-throughput workflows, and the public benchmark page documents published redirect latency results so buyers can evaluate speed claims against real methodology.
What can I optimize besides redirect speed?
Metricanic gives teams flexible traffic routing, 100+ reporting dimensions, event-based conversions, and conditional postbacks, so optimization decisions are based on better rules and cleaner downstream data, not latency alone.
Where can I review pricing and redirect benchmarks?
Use the public Pricing page for plan logic and limits, and the Benchmarks page for published redirect latency methodology and percentiles.
Track faster. Optimize sooner.
Start using Metricanic to track, route, and optimize campaigns with the clarity performance teams need.